India’s Skincare Market to Hit $9.88 Billion by 2024

the skincare market in india
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India’s skincare market is growing at a pace that cannot be ignored. With a population of over 1.4 billion and a rapidly expanding middle class, the demand for skincare products has surged in recent years.

There are several reasons for this. On one hand, awareness about skincare has increased, and on the other, social media allows us to see trends from around the world. Everyone desires flawless and radiant skin, leading to a constant influx of new products in the Indian market.

Let’s explore the current state of the skincare market in India and what we can expect in the future.

India’s Skincare Market

India’s skincare market is advancing rapidly. According to estimates, the skincare market will be worth approximately $9.88 billion by 2024. Statista forecasts that the market will grow at a CAGR of 2.6% from 2024 to 2028.

indian skincare market revenue and forecast chart

Comparing with other countries, the United States leads the way with a skincare market worth $24.35 billion in 2024. However, India is not far behind. On average, each person in India spends about $6.85 annually on skincare.

Segments of the Skincare Market

The skincare market can be divided into five segments:

Natural Skincare: As the name suggests, this category includes products made from natural ingredients with minimal chemical use. These products are available for facial, hand, and foot care, as well as sunscreens.

Sun Protection: Products designed to protect against harmful sun rays fall into the sun protection category. This includes sunscreens, sprays, and after-sun lotions for adults.

Skincare for Face: This category includes products like face and eye creams, scrubs, masks, and lip balms that enhance and protect facial skin.

Baby Care: This segment covers products specifically designed for the delicate skin of babies. It includes baby lotions, baby oils, baby powders, and sunscreens for children.

Body Care: This category encompasses all cosmetic products used for the care and protection of the skin on the entire body. It includes all types of body creams and lotions, massage oils, and hand and foot care products.

The Future of the Skincare Market in India

According to IBEF, India’s skincare market is expected to grow from $6.53 billion in 2022 to $8.84 billion by 2027, with a CAGR of 6.25%. The Indian skincare market is not only large but also highly diversified. Skincare products are the most popular, though natural skincare, sun protection, face skincare, baby care, and body care are also significant parts of this market.

*The article is for information purposes only. This is not an investment advice.
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