Feature Articles

Asian Paints’ blue ocean
Feature Articles

Asian Paints’ blue ocean

For over the quarters of a century, Asian Paints has managed to stay ahead of the curve in identifying trends and modifying the offerings accordingly. Now, the company is once again attempting to reinvent itself. But, will it be equally effective?

Biryani Economics!
Feature Articles

Biryani Economics!

here is a little doubt about the dominance of Biryani over the Indian food palette. Its claim of authority remains uncontested. It has even got the statistical backing now.

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