As an investor, assessing a company’s earning potential before investing is crucial. In fundamental analysis, profitability ratios serve as essential tools, helping investors understand a company’s financial health.
In this visual guide, we will explore the most important profitability ratios, their formulas, explanations, and examples.

Wrapping Up
Profitability ratios are one of the best ways to assess a company’s earning potential. Fundamentally, these ratios reveal how effectively a company uses its resources to generate profits.
However, investors should keep in mind the limitations of these ratios, as they only provide a snapshot of the financial aspects. Therefore, profitability ratios should be used in combination with other financial metrics as part of a comprehensive fundamental analysis.
That’s it for today. We hope you’ve found this article informative. Remember to spread the word among your friends. Until we meet again, stay curious!
*This article is for informational purposes only. This is not investment advice.
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